Digital Marketing

Digital marketing agency that compounds growth.

Full-funnel digital marketing: SEO, GEO/AI SEO, performance marketing, content, email, WhatsApp, CRO and marketing automation, built for measurable growth.

Digital marketing covers every discipline that drives buyers from search and social to purchase, retention and referral. We run full-stack SEO, Generative Engine Optimization (GEO / AI search), Google Ads, paid social, Amazon, content, lifecycle on email and WhatsApp, CRO and B2B demand gen. Every channel measured to attributed ROAS, not vanity reach. India-first, global-ready.

Running growth for D2C, B2B SaaS and fintech brands, from metro India to Bharat. GA4 · server-side · attribution ready.

Sculptural growth arrow rising out of merging channel streams — every channel on one revenue board

Platform partners

Certified on the platforms that actually drive pipeline

Google Ads, Meta and analytics platforms vet our team directly. Every campaign ships with server-side GA4 tracking, lifecycle on Klaviyo or HubSpot, and a clean attribution model your finance team can sign off on. No black-box agency dashboard.

Paid Search · Shopping

Google Ads & Analytics certified

Certified across Search, Performance Max, Shopping and YouTube Ads. GA4 + server-side tracking on every account so attribution survives iOS and cookie loss.

Paid Social · Creator

Meta Business Partner ready

Instagram, Facebook and Reels ad builds with Conversions API, Advantage+ campaigns and creator whitelisting baked into every brief.

Lifecycle · Automation

Klaviyo, HubSpot and Marketo trained

Lifecycle on Klaviyo and Mailchimp for D2C, HubSpot and Marketo for B2B, plus WhatsApp Business API for India. Audit-ready data flows, no spreadsheets.

Market Impact · 2026

Digital is where the budget actually moved

Search, AI answers, performance media and lifecycle now own the majority of marketing spend in India and globally. The four numbers that frame every plan we build, sourced to the analysts tracking the shift.

$23.7B
India digital ad spend in 2025, growing 23.5% YoY. Digital is now the largest single media line in the country. Source: Dentsu Digital Ad Spend →
40%
visibility lift in AI search results when content is optimised for generative engines. Princeton KDD 2024 study. Source: Princeton KDD 2024 →
25%
of traditional search volume is forecast to shift to AI chat answers by 2026. Brands not optimised for GEO disappear from the discovery layer. Source: Gartner →
98%
WhatsApp message open rates in India versus 20-30% for email. Lifecycle on WhatsApp Business API is the highest-ROI channel most agencies still skip. Source: Meta · WhatsApp Business →

Services & Offerings

Built around your funnel, not a channel checklist.

Search and AI visibility, performance media, content and creator marketing, plus lifecycle and conversion. Built to grow pipeline, revenue, and retention.

03 Services

Search & AI Visibility

Full-stack SEO, local SEO and Generative Engine Optimization (GEO / AI search).

→ Rank when buyers search AND when they ask AI.

  • Full-Stack SEO
  • Local SEO & Google Business Profile
  • GEO / AI Search Optimization
04 Services

Performance Marketing & Paid Media

Google Ads, paid social, Amazon and programmatic, measured to ROAS.

→ Predictable pipeline at lower CAC, measured to ROAS.

  • Google Ads & PPC
  • Paid Social (Meta, LinkedIn, TikTok)
  • Amazon Marketing & Amazon PPC
  • Programmatic & OTT / CTV Advertising
03 Services

Content, Social & Creator

Social media, content marketing, thought leadership, video and India-first meme content.

→ Owned audience that compounds, not just ad reach.

  • Social Media Marketing
  • Content Marketing & Thought Leadership
  • Video, YouTube & Meme Marketing (India)
04 Services

Lifecycle, Conversion & Automation

Email & WhatsApp lifecycle (India), marketing automation, CRO and B2B demand gen.

→ Revenue per visitor up. CAC down. Retention compounding.

  • Email & WhatsApp Lifecycle (India)
  • Marketing Automation & MarTech
  • CRO & Experimentation
  • B2B Demand Gen & ABM

Why Choose Us

What we do that other digital marketing agencies don't

Growth measured to revenue, not vanity metrics. Every channel ships with attribution your CFO will sign off on and a working dashboard you can open without us in the room.

  • 01

    Measured against attributed ROAS, not vanity metrics

    GA4 plus server-side tracking, multi-touch attribution and clean dashboards. You see what is actually driving leads and revenue, channel by channel, in numbers your finance team will sign off on.

    → GA4 + server-side · multi-touch attribution · weekly dashboards

  • 02

    GEO and AI search built in from day one

    Generative Engine Optimization runs alongside traditional SEO, so you show up in Google AI Overviews, ChatGPT and Perplexity, not just classic SERPs. Princeton KDD 2024 documents up to a 40% visibility lift on GEO-optimised content.

    → Entity strategy + answer formatting + AI visibility tracking

  • 03

    India-first lifecycle on WhatsApp and email

    Klaviyo and Mailchimp for D2C, HubSpot and Marketo for B2B, plus full WhatsApp Business API setup for India. The retention layer most performance agencies skip is where compounding revenue lives.

    → 98% WhatsApp open rates · welcome, abandoned, post-purchase flows

  • 04

    Full transparency on spend, work and reporting

    Plain-language reporting, open dashboards, and a clear split between our fees and your media spend. No black-box agency markup, no surprise invoices, no fluff in the monthly review.

    → Fee + media split disclosed · dashboards you can open without us

01 · Search & AI Visibility

Rank in Google. Rank in ChatGPT.

Full-stack SEO, local SEO and Generative Engine Optimization. Princeton's KDD 2024 study shows up to 40% visibility lift in AI search results when content is optimised for generative engines.

Source · Princeton KDD 2024 · Generative Engine Optimization

Search query morphing into an AI-cited brand answer

Ranked · 03 services

  1. Rank

    Full-Stack SEO

    Technical SEO, on-page content, ecommerce SEO and authority link building. One full-stack SEO partner, not four.

    Covered

    • Technical SEO audits & Core Web Vitals
    • Keyword research & topic strategy
    • On-page, meta tag & header optimisation
    • Authority link building & digital PR
    • Guest posting & brand mentions
    • Schema & structured data
  2. Rank

    Local SEO & Google Business Profile

    Local SEO and Google Business Profile optimisation for SMBs and multi-location brands.

    Covered

    • Google Business Profile optimisation
    • Local citations & directories
    • Review management
    • Local landing page strategy
  3. Rank

    GEO / AI Search Optimization

    Generative Engine Optimization. Get cited by ChatGPT, Perplexity, Google AI Overviews and Gemini. Princeton KDD 2024 study shows up to 40% visibility lift.

    Covered

    • Entity & topical authority strategy
    • AI-citation-friendly content
    • Schema & answer formatting
    • AI search visibility tracking

Performance Marketing

Predictable pipeline. Measured to ROAS.

Google Ads, paid social, Amazon and programmatic. Measured against the metrics your finance team will sign off on, not vanity reach.

Multi-channel performance dashboard with ROAS, spend and pipeline metrics
Flagship disciplinePaid Search01 / 04

Google Ads & PPC

Google Ads management across Search, Performance Max, Shopping and YouTube. Built for ROAS.

Capabilities · 4

  • 01Account & campaign builds
  • 02Performance Max & Search
  • 03Shopping & feed optimisation
  • 04Conversion tracking & GA4
Floor target
3:1 ROAS
Reporting cadence
Weekly
Attribution
GA4 + server

Supporting disciplines · 03

02Supporting

Social ad ecosystem

Paid Social (Meta, LinkedIn, TikTok)

Paid social on Meta, LinkedIn and TikTok. Creative testing and audience strategy at scale.

  • 01Audience & creative strategy
  • 02Meta, LinkedIn & TikTok Ads
  • 03Creative testing matrices
  • 04Pipeline & ROAS optimisation

03Supporting

Marketplace surface

Amazon Marketing & Amazon PPC

Amazon Ads and full-funnel Amazon marketing for D2C brands and FMCG.

  • 01Sponsored Products, Brands, Display
  • 02DSP & Amazon Ads scaling
  • 03Listing & A+ content optimisation
  • 04Brand store & video ads

04Supporting

Programmatic reach

Programmatic & OTT / CTV Advertising

Programmatic display, OTT and connected-TV advertising for mid-market and enterprise brands.

  • 01Programmatic DSP buying
  • 02OTT & connected-TV campaigns
  • 03Audience & contextual targeting
  • 04Brand-safe inventory curation

Content, Social & Creator

Owned audience that compounds.

Social media, thought leadership, video, YouTube and India-first meme marketing. Content people choose to read, watch and share, not just scroll past.

Cultural snapshots · Reels in the wild

Editorial spreads · 03 disciplines

Channel calendar + community pulse dashboard

01 · Spread 1 / 3 · Channels & community

Social Media Marketing

Social media marketing across Instagram, LinkedIn, YouTube, TikTok and X. Strategy to community.

  • 01Channel & content strategy
  • 02Competitor & audience research
  • 03Content production & scheduling
  • 04Community management
  • 05Reporting & insights
Pillar + cluster editorial grid, citation-ready

02 · Spread 2 / 3 · Editorial system

Content Marketing & Thought Leadership

SEO-led content marketing, pillar content, thought leadership and B2B ghostwriting. Long-form lead-gen assets.

  • 01Topical authority planning
  • 02Pillar & cluster content
  • 03Copywriting & long-form editorial
  • 04Thought leadership & ghostwriting
  • 05AI-citation-friendly content
  • 06Long-form lead-gen assets
Long-form, Shorts and meme production rooms

03 · Spread 3 / 3 · Cultural studio

Video, YouTube & Meme Marketing (India)

YouTube long-form and Shorts plus India-first meme and viral content. Culturally relevant, brand-safe, performance-tracked.

  • 01YouTube channel strategy & SEO
  • 02Brand-safe meme production
  • 03Brand voice & viral planning
  • 04Long-form & Shorts production
  • 05Trend monitoring & hot-takes
  • 06Reaction content & moment-jacking

Lifecycle, Conversion & Automation

Revenue per visitor, up. CAC, down.

Email and WhatsApp lifecycle for India, marketing automation, CRO and B2B demand gen. The compounding-revenue layer most agencies skip.

Email · WhatsApp · CRO · automation, attributed end-to-end

Funnel · 04 stages

  1. Activate

    First-touch capture

    Turn first-touch traffic into a permissioned, lifecycle-ready audience.

    Stack · 04 tools

    • Klaviyo
    • Mailchimp
    • WhatsApp Business
    • HubSpot

    Email & WhatsApp Lifecycle (India)

    Lifecycle messaging across email (Klaviyo, Mailchimp, HubSpot) and WhatsApp Business API (India). Welcome, abandoned, post-purchase and retention flows.

    Flow 01
    Welcome, abandoned & post-purchase flows
    Flow 02
    WhatsApp Business API setup
    Flow 03
    Broadcast & journey campaigns
    Flow 04
    Segmentation & personalisation
  2. Orchestrate

    Channel coordination

    Connect channels, score leads, and route revenue to the right teams.

    Stack · 04 tools

    • HubSpot
    • Marketo
    • Klaviyo
    • GA4

    Marketing Automation & MarTech

    Marketing automation on HubSpot, Klaviyo and Marketo. Lifecycle journeys, lead scoring, MarTech stack-ops and analytics built in.

    Connect 01
    Lifecycle & nurture journeys
    Connect 02
    Lead scoring & routing
    Connect 03
    CRM & RevOps integrations
    Connect 04
    GA4 & server-side tracking
  3. Optimise

    Revenue lift per visitor

    Lift revenue per visitor with research-led experimentation.

    Stack · 04 tools

    • VWO
    • Optimizely
    • Hotjar
    • Convert

    CRO & Experimentation

    CRO programs with research, A/B and multivariate testing across landing pages, checkout and onboarding.

    Lift 01
    User research & analytics
    Lift 02
    A/B & multivariate testing
    Lift 03
    Landing page & funnel optimisation
    Lift 04
    Checkout & onboarding lifts
  4. Close

    Land + expand

    Land and expand the highest-LTV B2B accounts with ABM precision.

    Stack · 04 tools

    • HubSpot
    • 6sense
    • Demandbase
    • LinkedIn

    B2B Demand Gen & ABM

    B2B demand generation and ABM. Content, paid media, outbound and orchestration across the funnel.

    Play 01
    ICP & account targeting
    Play 02
    Demand-gen content & ads
    Play 03
    Outbound & SDR enablement
    Play 04
    ABM orchestration & reporting

Channels

We meet your audience everywhere.

Integrated marketing across the surfaces your buyers actually live on: search, social, video, professional.

01 · Channel

Search

Discover-led traffic that compounds. Built for the moment buyers ask Google.

  • Google
  • Bing
  • YouTube SEO
  • AI Overviews

02 · Channel

Meta

Social-first reach across the largest unified ad ecosystem on the internet.

  • Instagram
  • Facebook
  • Reels
  • Stories

03 · Channel

Short-form

Attention at scale. TikTok-era creative built to stop the scroll.

  • TikTok
  • YouTube Shorts
  • Spark Ads
  • Trend-jacking

04 · Channel

Professional

B2B reach and lifecycle. Where decision-makers actually pay attention.

  • LinkedIn
  • X / Twitter
  • Email
  • Newsletters
Integrated marketing across search, social, video and professional channels

FAQ

Frequently asked questions

Straight answers on scope, timelines, pricing, and how we work, before you reach out.

Do you offer GEO or AI search optimization?

Yes. We optimize your content and structured data so you can be cited by ChatGPT, Perplexity, and Google AI Overviews. An emerging, low-competition channel where being early matters. It runs alongside traditional SEO, not instead of it.

How long before I see results from SEO and marketing?

It depends on the channel. Paid media can drive traffic and leads within days; SEO and content compound over three to six months and keep building from there. We set realistic expectations and milestones up front for each channel in your plan.

How much does digital marketing cost?

It varies by channel mix, ad spend, and goals. We build a plan around your budget rather than a one-size package, and keep pricing transparent (you will always know what goes to our work versus media spend before you commit).

Which marketing channels do you cover?

Full funnel: SEO and technical SEO, GEO/AI search optimization, Google and paid social ads, content marketing, email and WhatsApp, conversion rate optimization, and marketing automation. We recommend the mix that fits your goals rather than selling every channel.

How do you measure and report on ROI?

We set up clean tracking with GA4 and server-side data, model attribution across channels, and report in plain-language dashboards. You see what is driving leads and revenue (not vanity metrics), with regular reviews and clear next steps.

Do you run WhatsApp marketing and lifecycle for India?

Yes. We set up the WhatsApp Business API end to end, build broadcast and journey campaigns, and run welcome, abandoned-cart, post-purchase and winback flows alongside email on Klaviyo, HubSpot or Mailchimp. WhatsApp message open rates in India sit above 95%, so it is the highest-ROI retention channel most agencies still skip.

Can you act as a fractional CMO or marketing-leadership partner?

Yes. For startups and growth-stage brands without an in-house marketing leader, we plug in as a fractional CMO: own the growth plan, channel mix, agency stack and reporting cadence. You get senior strategy with executional muscle behind it, billed monthly, without a full-time hire.

How do you split work between paid media and SEO and content?

Paid media buys today: predictable pipeline you can scale up or down within weeks. SEO and content buy tomorrow: compounding organic that lowers your blended CAC over six to twelve months. Most plans run both so the brand has cash-flow pipeline and a CAC curve that bends down over time.

How is digital marketing different from performance marketing?

Performance marketing is one layer inside digital marketing. Performance specifically means paid acquisition measured to a target like ROAS, CPL or CPA. Digital marketing is the umbrella: it covers performance plus SEO, GEO and AI search, content, lifecycle on email and WhatsApp, CRO, marketing automation and B2B demand gen. A performance-only program will not build the owned audience and lifecycle layers that make growth compound.

Ready to grow?

Ready to transform your Digital Marketing?

Partner with a data-driven team that delivers measurable ROI. Get a complimentary marketing audit and a customized growth plan.

Audit delivered in 48 hours
squad@createhype.co
01Letter HDigital Marketing

Marketing thatcompounds acrosssearch, socialand email.